We are smack bang in the middle of the “market outlook 2019” season. Despite the fact that economic and market fundamentals don’t really recognise the Gregorian calendar, economists, strategists, commentators et al, rush to give their views on what the next 12 months holds – usually conveniently forgetting what they may have said at the start if 2018!
2018 was a tough year – it was tough to make money. Global equities declined by about 12%.
This in itself yields the first article of faith put forward in this outlook season – equity markets are cheaper now.
Probably true – as long as prospective earnings don’t fall commensurately. But here’s the thing; in the short term it doesn’t really matter. Valuation does not drive markets in the short term. It is more of a hygiene function. The fact that equities may be cheaper now is a good thing but it is not a catalyst for major market moves. Markets, like stocks, can stay cheap or dear for an extended period.
For 2019, It may be more important to focus on those catalysts to try and chart a course through markets. And many, if not all, are the same as in 2018.
There is no shortage of potential catalysts – in fact It’s a laundry list.
Among the issues which could drive markets in 2019 are:
When will we see a US recession? Many feel that the indicators point to late 2019 or 2020. Current data is still robust but some forward looking indicators are softer, especially new orders. We shouldn’t talk ourselves into despair and a slowing economy isn’t necessarily a bad thing for stocks.
Will the US Federal Reserve pause on interest rate increases if the economy slows? They have more or less said they would. However this could be a mixed blessing. In Janet Yelland’s tenure at the US Central Bank, decisions not to hike rates sometimes unnerved markets even more.
China continues to loom large as a potential catalyst for markets. We have of course the soap opera of the trade talks where the tone and pace is driven as much by US domestic politics as global trade patterns. Recent numbers from Apple show how a less confident Chinese consumer directly impacts on US corporates.
There is also the overall health of the Chinese economy itself, and the question of whether Chinese policy makers will be as supportive in the event of weakness, as they were during the Global Financial Crisis. It does appear that they have less room for manoeuvrability given aggregate debt levels etc.
Closer to home, Europe could play a more material role for markets than it did in 2018. Brexit rumbles on. Macron’s position is clearly weaker. German politics is in transition. Italy remains unresolved. European elections in May could well see a further shift to populist policies. With economic growth subdued and the ECB shifting gear, there is ample opportunity for policy mistake.
I see these as key catalysts for market direction in 2019. And as they get resolved we can move into sunnier climes for investors. Equally they have the potential to upset.
So much of what may drive markets this year is less to do with economic fundamentals and more to do with politics and policies.
A recent Financial Times editorial was headlined
“Investors must rely on political common sense”
And that’s what’s scary!


What do you think? Do they know their Verdi from their
Vardy?, Van Gogh from Van Morrison, or their Rigoletto from their cannelloni?
Hard to know really!
But this culture thing seems to be getting more and more attention.
In Ireland the Central Bank has been devoting a lot of resources to this issue
and getting the banks to refresh/redefine/find their appropriate culture.
My initial reaction used to be that this type of thing was a
bit waffly, with little real world application. Management consultants immersed
themselves in these concepts, and for a reasonable fee their clients could dip
a toe in, as required.
But if we strip away a lot of the jargon and think of
culture as just being “the way we do things around here” (Bower), I think it
becomes more meaningful in an asset management context, and should be
considered in evaluation, selection and review of managers.
Towers Watson and Roger Urwin have been flying the flag on
this for many years. Since the early 1990s it has been a critical component in their
formal manager evaluation. For them, culture is a unique ingredient in
generating alpha and a bedrock on which a competitive advantage is sustained
over a long term. They have published good research on the topic, seeking to
define and measure what constitutes culture in an asset management context.
This is by no means an exact science. Factors involved will
typically include leadership, ownership, procedures, policies, diversity, respect,
remuneration etc.
Should we care? – or should we only care about investment
outcomes.
Positive culture should underpin alpha generation and
importantly (in my view) its persistence. However there my be times when strong
performance can disguise a weak culture. Equally weak performance can
exacerbate culture issues.
How does a solid asset management culture deal with
disappointing performance. I read one of GMO’s quarterlies recently where they
spoke about the importance of “crying over spilt milk”. This means when things
go wrong, try and understand why, and see what might be done better. Other
managers speak of having a WWW (what went wrong) wall, noting poor investment
decisions and focussing solely on the learning points. I think that
acknowledging poor performance (because it will happen!) is a necessary and
positive aspect in a good asset management culture. Investors and selectors
should view it similarly.
In recent weeks, a named lead manager for a large
blockbuster fund that had been through over 5 years of failure to meet targets,
suddenly announced a decision to leave. So I presume there had been 5 years of
meeting with clients justifying and defending performance and process again and
again. But conviction may have morphed into stubbornness and It seems to me
that the final outcome (manager departure) didn’t really do clients any
favours.
Maybe a culture where there was some crying over spilt milk
and learning opportunities sought along the way would have served clients (and
the asset manager) better.











So anyway there I was listening to Morning Ireland, and this chap, who used to be big name in the ESRI, giving their highly thought of views every quarter, garnering acres of media coverage and attention, but now he’s saying “I’m not in the forecasting business anymore so I don’t have to pretend that I have a great sense of what’s actually going to happen”
It was a Sunday evening in August way back in 1993. I was stood in that cauldron of emotion, United Park, where Drogheda United were playing Blackburn Rovers in a pre-season friendly. Blackburn were on the verge of greatness at that point. The first half was scoreless, which was a very good performance from Drogheda United. Kenny Dalglish wasn’t happy. He kept his team on the pitch at half time. Second half – no real change. The he sent on Alan Shearer who nonchalantly scored a couple of goals and basically ended the match. That late summer evening in United Park, I had seen a “game changer”